花崗齋雜記

Jottings from the Granite Studio provides commentary, analysis, and opinion on China and Chinese history. It is written by Jeremiah Jenne, a PhD Candidate at a large public research university in Northern California. Currently, Jeremiah is in Beijing teaching history, doing archival research, and working on his dissertation.

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Beijing’s century-old brands receive new English names. Sorta.

The Beijing translation campaign long marches on. Afraid that visiting Olympic tourists might try to order roast duck at Tongrentang or attempt to buy herbal viagra from the waitresses at Quanjude, the translation board has given six of Beijing’s oldest brands new English monikers. Sort of. Actually, what they did was use the old pinyin name, [...]

January 9th, 2008 | Tags: , , , | Category: Beijing Journal, Life in China | Comments are closed